After Monroe, Louisiana-based CenturyLink completes its $22 billion merger with Qwest Communications on April 1, its name and logo will replace everything that currently carries the "Qwest" name and logo, Ross Boettcher of the Omaha World-Herald reports.
Including Qwest Field, home of the NFL's Seattle Seahawks.
"All Qwest properties will adopt the CenturyLink name," said Danny Pate, CenturyLink's vice president and general manager of Nebraska operations.
In 2004, Qwest purchased the naming rights from First & Goal, the main tenant and operator of the facility. The original agreement was reportedly worth slightly more than $75 million over 15 years.
When Qwest Field will transition to the CenturyLink name and brand was not disclosed.
Update: The Seahawks hadn't been informed of a possible change, and despite the statement above from Pate, a CenturyLink spokesman tells Danny O'Neil of The Seattle Times that "Each Qwest-named venue will be evaluated to determine the appropriate re-branding implementation."
Also, to clarify, the original naming rights deal runs through 2014, though there is one five-year option.